Topic Explainers
Build your knowledge with in-depth looks into the topics and trends that matter most to small businesses.
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UTM Links: How To Create UTM Codes and Why You Need Them
UTM codes track user behavior from a campaign and determine conversion rates for businesses to better optimize their campaigns. Learn how to get the most out of UTM links.
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What Is a Dropdown Menu and How To Create One for Your Website
Without a dropdown menu, your website would look cluttered and overwhelming, deterring potential customers. Learn how to make a dropdown menu for your site.
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What Is a Keyword? | Keyword Definition | Mailchimp
Learn what an SEO keyword is, why keywords matter, and how to prioritize your keywords with this guide.
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HTML, CSS and Javascript for Beginners
HTML and CSS are critical in the website building process, but where does Javascript fit in? Here’s everything you need to know about these programming languages.
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How to Run Facebook Ads in 7 Steps
Running Facebook ads can be a cost-effective way to reach a large audience. Learn how to run Facebook ads in 7 steps with this useful guide.
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Navigation Menu: A Guide to Optimize Website Navigation
A good navigation menu is key to improving the user experience. Learn how a navigation menu can help your website with this guide.
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Traditional Marketing vs Digital Marketing – Which To Prioritize?
Is there still a use for traditional marketing in today’s world? If you need help choosing the best marketing strategy for your business, here’s what you need to know about digital and traditional marketing.
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Guide on How to Start a Retail Business | Mailchimp
Looking to start a retail business? Review our guide on how to start a retail business here.
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Data Tracking: Learn to Make Data-Driven Decisions
Data tracking enables companies to make smart, data-driven decisions. Read this to learn more about how data tracking can help your business.
